Process

Since this a minority acquisition, we ensure that the process is quick and requires minimal interference in the day-to-day operations of the company.

Our process comprises of 5 straight forward steps, each step explained below

  • Introduction

    Getting to know your brand by organizing 1-2 meetings ranging from 30 minutes to 90 minutes. At this stage, we evaluate a mutual fit and decide whether we would like to engage further or not.

  • Letter Of Intent

    Establish basic terms of our commercial engagement defined by our LOI. This step is usually done within 48 hours from the introductory call. If more time is required, we will communicate this information actively.

  • Operational Due Diligence

    In order to ensure that we can bring the COGS down significantly, we need to evaluate your products. We will ask you to courier samples of your regular best-seller SKUs/ ASINs. This process can take 4-6 weeks.

  • financial & legal Due Diligence

    After clearing the operational Due diligence, we proceed with Financial and Legal due diligence leading to final closure of the deal

  • Accelerates & Grow Together

    This is the long and painful process post acquisition because this where we work closely with our founder-partners to scale their brands from X to 10X